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Pound and Shelter Event and Outreach Inspiration

nfcdcattuxedo4There are many methods for saving cats’ lives on NFCD and year round: such as launching a Trap-Neuter-Return program, educating community members, and announcing shelter policy changes that will save animals’ lives. These events are the core of what makes NFCD so important, and we’ve got everything you need to help your event take off!

Read our event ideas for pounds and shelters by category:

Promote your event and educate your community.

Our materials in English and Spanish will help you get the word out about your event and provide your attendees with educational resources to take home.

Get our advice and downloads.

Hands on Help

Launch a Trap-Neuter-Return program.

If your shelter has ever thought of doing TNR, now is the right time to start. You could connect with local rescue groups and starting a comprehensive Trap-Neuter-Return program. If you already have a TNR program, why not expand it so that you can help more feral cats? Alley Cat Allies has a step-by-step blueprint for starting a TNR program.

Learn more about how to Trap-Neuter-Return feral cats.

Attend our basics of TNR webinar, “How to Help Cats in Your Community.”

Start a spay/neuter clinic or expand a current one to include feral cats.

Make this first event a kick-off to strengthen relationships with veterinarians in your area and promote what could become a monthly clinic.

Find clinic tools.

Hold a shelter-building event.

Partner with a hardware store and host a workshop to teach community members how to build shelters for feral cats. Invite local feral cat caregivers, charge a materials fee, and hold demonstrations. Have instructors walk around and help. Give caregivers copies of the building instructions.

Use our shelter building instructions and find other shelter ideas.

Educate and Inform

Take part in local events—hand out educational materials or set up an information table.

Reach out to your community about your lifesaving programs! Bring educational materials to upcoming public events—like fairs or festivals—or set up in public places like a grocery store or mall.

Order Alley Cat Allies brochures and truth cards.

Wear your NFCD gear.

Host a workshop in your community.

Educate others about the lives of outdoor cats, Trap-Neuter-Return, and any services your shelter or other organizations offer, while networking with community members who care about cats.

Learn how to run a Helping Community Cats workshop.

Host a webinar viewing at your shelter.

Invite shelter employees, volunteers, and other community members to come to the shelter and watch Alley Cat Allies’ 45-minute webinar on the basics of Trap-Neuter-Return. We put together the Helping Cats in Your Community webinar so that your community can learn how to conduct TNR directly from our expert staff. If you have traps at your shelter, prepare a trap for TNR and display it so people can see how it works.

Watch the Helping Cats in Your Community webinar.

Schedule appointments with citizens who have concerns about outdoor cats, and install deterrents.

Build a team of shelter employees and volunteers to respond to concerns about cats. Set up property assessment appointments, talk to each person about their concerns, and provide the best deterrent to meet their needs. Deterrents can be easy and affordable: lemon peels, coffee grounds, chopsticks, rock beds, and car covers can work wonders for building goodwill in the community. Find out more about how to work within your community to create a compassionate landscape for cats.

Assemble a volunteer “street team.”

Use research gathered from your shelter or clinic to target neighborhoods or zip codes in need of outreach. Go door to door and share information about your program or about understanding feral cats.

Use Alley Cat Allies outreach materials.

Wear your NFCD gear.

Do Something on Your Own

Write a letter to the editor.

Write a letter for your local paper telling readers about National Feral Cat Day®, educating others about feral cats and Trap-Neuter-Return, or providing information about your shelter’s efforts to help feral cats.

View examples.

Hang posters or place advertisements.

Post our downloadable 2014 National Feral Cat Day® poster in your shelter, at adoption events, in veterinarian’s offices, and in other high traffic areas in your community.

Order more full-size posters.

Place advertisements in local newspapers or publications, using this sample.

Connect with your online community.

Join Alley Cat Allies online! Become a fan on Facebook or follow us on Twitter to stay connected and up-to-date on the latest news and information—and so we can stay connected with you. Use #FeralCatDay to follow the conversation on Twitter.

Dedicate your shelter’s status on Facebook and Twitter—let your supporters know you are celebrating National Feral Cat Day® on October 16, and ask them to do the same.

Other online ideas:

  • Write about feral cats and NFCD on your shelter’s blog.
  • Comment on articles or blogs about feral cats online to make sure a positive position is presented.
  • Add information about feral cats to your shelter’s website and link to www.alleycat.org.
  • Post our  web banners and images to your website or social networking pages to get a conversation started.
  • Hosting an event? Check out our Social Media Toolkit to help you promote your event online.

Ask your local officials to sign a National Feral Cat Day® Proclamation.

Make sure to let Alley Cat Allies know! Fax a copy to 240-482-1990, email to nfcdevents@alleycat.org, or mail one to Alley Cat Allies, 7920 Norfolk Avenue, Suite 600,

Bethesda, MD 20814-2525.

View a sample here.

Talk to a co-worker, veterinarian, or shelter visitor about feral cats.

Here are some talking points to get you started.

Boost Your Community

Announce new shelter policies that will save feral cats’ lives.

Consider making positive changes in how your local pound or shelter approaches feral cats. One of the best things you can do for feral cats is to adopt a Feral Cat Protection Policy and stop impounding feral cats at your shelter. Because feral cats are not socialized to humans and therefore are unadoptable, almost all of them are killed if brought to shelters. Explore other positive changes and programs you can implement to build a safe community for cats. Then, you can announce the new policies by sending a press release to the media, posting on your social media pages and website, and hanging flyers. Invite feedback from your community. Alley Cat Allies has resources and guides to help you implement new policies and answer questions from community members.

Announce new shelter policies based on our Transforming Shelters to Save More Lives: Blueprint for Change.

Hold a fundraising event.

Connect with local sponsors and hold a fundraising event to help build or expand your shelter’s TNR program. Have a National Feral Cat Day® themed party or ask a local business to dedicate a portion of proceeds to the cats that day. Challenge shelter supporters to a friendly competition to raise the most money to assist in TNR and other cat-saving programs.

Get more fundraising ideas.

Create your own unique event.

Have your own ideas for how your shelter can help the feral cats in your community?

Let us know your idea.